School of Style
industry
Film & FashionRevolutionizing Fashion Education Through Digital Innovation
challenge
School of Style, co-founded by renowned celebrity stylist Law Roach and led by COO Chloe Afari , aimed to redefine fashion education by providing accessible, expert-led courses to aspiring stylists worldwide. They required a comprehensive digital platform that not only reflected their innovative approach but also supported a robust marketing ecosystem to drive enrollment and engagement. The challenge was to design and develop a website that offered seamless user experience, integrated advanced marketing tools, and could handle high traffic volumes during course launches.
approach
To address School of Style's objectives, RNR Studio implemented a multi-faceted strategy focusing on design, functionality, and marketing integration.
Web Design and UX Optimization
We crafted a visually compelling and intuitive website that embodies School of Style's brand ethos. The design emphasized ease of navigation, ensuring prospective students could effortlessly access course information and enrollment details.
Webflow Development
Leveraging Webflow's capabilities, we developed a responsive and scalable website. This platform allowed for dynamic content updates and ensured optimal performance across devices.
Comprehensive Marketing Ecosystem
Recognizing the importance of a robust marketing framework, we established a full-scale system encompassing pre-launch sign-ups, targeted campaigns, and tracking pixels. This infrastructure enabled precise audience targeting, real-time analytics, and effective lead nurturing.
Launch Strategy and Execution
Collaborating closely with School of Style's team, we orchestrated a strategic launch plan. Our efforts culminated in a release that surpassed expected enrollment figures by 250%, significantly exceeding initial projections.
Ongoing Maintenance and Support
Post-launch, we have maintained a long-term partnership with School of Style, providing continuous website maintenance, updates, and support to ensure sustained performance and relevance.
RNR Studio migrated The Only Agency’s website to Webflow, cutting load times by 65% for a faster, smoother experience. We optimized UX/UI, enhanced CMS flexibility, and refined performance—empowering their team with full control while maintaining their signature aesthetic.
Drastically Improved Site Speed
Load times were reduced by 65%, leading to faster page rendering, better user retention, and a seamless browsing experience.
Optimized User Experience
The refined UX/UI design improved site usability while preserving The Only Agency’s premium aesthetic, ensuring an engaging and intuitive experience for both talent and clients.
Greater Control and Flexibility
The enhanced CMS empowered The Only Agency’s team with the ability to easily update content, manage portfolios, and showcase their latest work without technical limitations.
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Labours of love
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